Advanced analytics to grow your business

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Why Tech

We make it easy to track all users analytics

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Features

Simple, yet powerful features

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Advanced Analytics
Data Science & AI
Reports & Automation

Advanced Analytics

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Data Science & AI

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Reports & Automation

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Integrations

Integrated with the tools
you know and love

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Excel

Spreadsheets

The grand daddy of all spreadsheets. Choose to import rows and columns via a CSV file or directly link to a live spreadsheet.

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Quickbooks

Accounting

Quickly connect a Quickbooks Online or Quickbooks Desktop account. We'll help you map your Chart of Accounts and historical balances into whatifi. Boom.

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Xero

Accounting

Click. Point. Click. Integrate Xero with whatifi in minutes and ensure that you are looking at the most recent and accurate data when making decisions.

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Testimonials

What our great customers are saying

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Sophie Moore
Head of Marketing at Google

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Daniel Cannon
Head of AI at Tesla

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Sophie Moore
Head of Marketing at Google

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Daniel Cannon
Head of AI at Tesla
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Articles & News

Our articles on Analytics, Growth & Tech

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Gestr - Hardware is Hard - Chapter 1

The startup grind is hard. Launching a hardware startup... even more of a challenge. Cashflow. Investment. Product runs. CoGS. Supply chain. Ad spend. Returns. Go-to-market. In this first of an ongoing series, we follow Tony Donaj and his journey as he builds a plan to bring Gestr - a wearable device that tracks hand movement to interact with your smartphone - to market.

Case Studies
5
 min read

ROAS - How To Control Your Ad Spend While Growing Your E-Commerce Store

Understanding your DTC ad spend is hard. For many people, advertising is simply the cost of doing business - something to throw money at to make sales and hope for the best. But if you dig deeper to understand the math, you can increase revenue, cut costs, and gain a better understanding of your business. Learn through a hypothetical case study why it's important, and what you need to do to get your ROAS back on track.

Case Studies
5
 min read

The Great VFX Ramp Up: Forecasting, Revenue, Capacity and Artist Needs Post Writer's Strike

Visual Effects went from the mad content rush of the CoVid boom to an unprecedented phase of uncertainty and challenge. Massive industry layoffs and deep cuts followed as studios braced for the extended post-production drought. Even after the strikes finished, the industry has been slow to rebound. Superhero projects are flailing. The Amazons and the Netflixes are holding back on new projects - the stock market is demanding profitability over growth - and the result is that VFX studios have had to cut even deeper.

Case Studies
5
 min read

Let’s simplify & automate your marketing campaigns

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